SEO What to do and what to avoid

seo techniques

Search Engine Optimization is the process of making your website easier to find in search engines for your users and customers.

On the most basic level, a website will rank for a certain keyword and this fact alone has led to many bad practices and out dated assumptions employed by web designers in an effort to improve their website rankings.

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Reboot your SEO strategy for the modern web

One thing that has changed virtually beyond all recognition on the web is search. Incredible advancements in AI and algorithms brought to us by popular search engines deliver an ever advancing user experience capable of interpreting our intention when searching and learning from our language when we search for something it has not encountered before.

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